Snap Aus Pty Ltd's (Snapchat Pty Ltd until 1 August 2017) principal activities is to sell advertising products in Australia and New Zealand and act as a reseller for Snap Group Limited (which is incorporated in the UK), assisting in the distribution of advertising services in Australia and New Zealand. Snap Aus Pty Ltd specialises in the development and marketing of advertising products, developed by clients and deployed on a platform providing users with messaging, media and other related products and services. Snap Aus Pty Ltd also supports the research and development of product features including assisting in the audio and video quality of Snapchat messaging functionality.
On 11 December 2017, Snap Aus Pty Ltd acquired Prettygreat Pty Ltd for USD 7.1 million. Prettygreat games was founded in 2015 by Phil Larsen, Hugh Walters and and Luke Muscat. Prettygreat, headquartered in Brisbane, Australia, is the company behind games such as Land Sliders, Crash Club, and Slide The Shakes.
Snap Aus Pty Ltd is a wholly owned subsidiary of Snap International II Limited, a private company incorporated in the United Kingdom. Snap Aus Pty Ltd's ultimate parent is Snap Inc, a company incorporated in Delaware, United States.